I specialize in art directing still-life product imagery and on-figure studio shoots, bringing brand vision to life through thoughtful composition, lighting, and storytelling. For this project, I led the art direction from concept to execution, shaping the visual narrative and overall mood.

The 2025 Lilly Pulitzer Gift Guide was inspired by a nostalgic Lilly Christmas, reimagined with a modern edge. Bold pinks and reds, playful ribbons, and sculptural bows nod to classic holiday wrapping, while clean, editorial styling keeps the imagery fresh, festive, and unmistakably Lilly.